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Livestreaming is undeniably one of the hot trends of 2016. It seems more brands and organisations are adopting the practice of livestreaming on a daily basis. And none more so than those in sport. From Football, UFC and other MMA organisations, Badminton, Curling, Snooker, Rugby, Karate, eSports, Swimming, Boxing, to Show Jumping – sports of […]

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UPDATE: The UFC team loved this blog!!


The UFC just broke their own personal best for social media reaction during UFC 193, they are the fastest growing sport on the planet and through their use of real time social and live streaming they are leading the way when it comes to digital sport. Let’s explore how they’re doing this. Continue reading